Ari & The Pizza

Persuasive Reading Analysis: Ari & The Pizza

Take another look at the persuasive piece of reading/ writing.

What strategies does the author use to try to persuade you?

Below are strategies writers often use for this form of writing.  Read through each

strategy and decide whether the author used that strategy by writing yes or no in the second column. If you write yes, then explain how the author used that strategy.

Persuasive strategy	Yes / No	How the author used it?
Claim – States the main   point or stance	No
Big Names –  Mentions experts and important people to support the argument	No
Logos – Uses logic, numbers, or   facts to support the argument	Yes	Ari shows his/her mum the Food Pyramid (Graph) that shows most of the tops you can choose to put on a pizza is in the most healthy category of the Graph.
Pathos – Appeals to the audience’s emotions	Yes	Ari uses her mums feeling so that Ari’s mum knows that Ari cares about her. e.g. “...I know you're tired and you haven't cooked anything, so you could buy a pizza...”
Ethos – Tries to build trust and credibility	Yes	Ari told her mum that “....you could choose any topping you want....”
Kairos – Builds a sense of urgency  for the cause	No
Research – Uses studies and   information to make the   argument seem more convincing;   this can be in the form of words, graphs, tables, or illustrations	Yes	Ari has studied and has showed his mum the food pyramid. Ari uses this food pyramid to show that most of food from the healthy category is a option for your topping on your pizza.