Cadbury Creme Eggs

The writer very cleverly uses the phrase ‘Don’t get caught’ in the beginning of advertisement and repeats the same phrase throughout the advertisement and ends the advertisement to maintain the audience's attention.   


The author uses This little angel... ‘ to introduce this girl as an innocent child.

The writer says 'People can’t resists the double coated creamy egg chocolate...' because the fact it has double coated chocolate that makes the audience more engaged to their product.

The advertisement gives a sense of urgency to buy the product because the advertisement says that the chocolate is irresistible.